The Creator Frequency: Purpose, Destiny & the Two States of Consciousness
Purpose vs. Destiny: The two things your favorite manifestation guru knows nothing about
[This is long, bring a snack]
You want a peek about what internalized Capitalism sounds like? Discussions about “your purpose” being tied to a job or career.
Big LinkedIn Brain content right there.
No one from that wretched and cursed website knows what PURPOSE actually is.
Even the Ascended Masters don’t touch on this. Not Neville Goddard, not the Abrahams, not Joseph Murphy, not even Abdullah, and sure as sh!t not any manifestation guru, the therapist you visit on Thursdays, or the self-help author you sub to here.
I have been on one about frequencies for a fat minute because I figured something out.
There are only two kinds of people on Earth because there’s only two frequencies that exist: consumers and creators.
Once you see what I’m saying you will never unsee it.
But first…
Your purpose is not your preference of daily duties you hate doing to keep the lights on
Keep in mind what I started with by saying that the discussion of Purpose is due to capitalism and your utility within. Most self-help teachings reduce purpose down to what you’re good at, what you enjoy, what feels meaningful, what aligns with your values (which odds are, are genetically inspired/inherited), and what you can get paid for.
Sounds like ikigai, doesn’t it?
These are preferences. You can do all the Venn diagram mapping you want. It’s still you monetizing your utility for an economic system that you say you hate.
The most important sentence in this entire piece…
Purpose is the direction in which you grow.
And this is why you think you “can’t manifest”.
All the affirmations, techniques, tips, tricks, hacks, seminars, webinars, retreats, etc, WILL NOT WORK FOR YOU if you are in the Consumer Frequency. It’s why people will try the “spiritual teachings” and get nowhere. They think buying or trying the above is all they need to do.
All consumers do is consume.
They’re planting seeds in cement instead of nitrogen-enriched soil.
It’s the direction your consciousness naturally expresses itself when you’re not dancing for dollars, and that direction will fall into either the Creator Frequency or the Consumer Frequency.
The Creator Frequency: Energy flowing from the inside out.
A creator will generate meaning from inside of themselves instead of waiting (or scrolling) for it to present. They are idea fountains and producers upon the ideas. They are their own authority and do not outsource their validation. Born problem solvers, sovereign, and have agency. They make, they don’t mimic. If they do mimic, they will be able to bring their own stance and be able to expand upon their inspiration.
They don’t “find” their purpose, they create it because that is the frequency of consciousness they inhabit. This is why Creators who are inside systems built for Consumers feel like they’re suffocating.
The Consumer Frequency: Energy flowing from the outside in.
A consumer.. is just that. They consume meaning from outside sources to regurgitate instead of expanding the conversation. They are in a passive state of reacting and responding instead of initiating. They defer to external authority (“Naval said”, “Huberman thinks”) as an adjacency so their own lack of insight is hidden. They buy templates from Twitter for their content. Responsibility feels like pressure or “unfairness”. They are not self-directing and rely on motivation from sources that are not within and without instant results from whatever it is they’re doing, they will be the first to scream “scam”.
Often they will have a scarcity mindset because they pay for everything with time, so they think everything is too expensive, a risk, or “not worth it”. The concept of value is lost on them because they think price and value are the same thing.
This is why creating feels dangerous to the Consumer.. Creation demands self-authorship and Consumer consciousness is built on an identity they had no hand in building.
Why the Radio Dial Analogy Fails
If you’re even the smallest bit familiar with manifestation and frequency, odds are you’ve heard this analogy, and it does make sense..
If you know you don’t like listening to Country Music and prefer Jazz, then turn the radio dial to the Jazz station. Don’t like Tejano or Top 40? Then listen to the R & B station if that’s what you would enjoy more.
If you don’t like working in a corporate environment and want to work with food? Open a bakery. Don’t want to work in retail anymore? Then learn what it takes to build a business online so you don’t have to fxck with physical products or face customers ever again.
Don’t want to do that because it feels risky or hard?
Then you are still a Consumer. You have no dial. You don’t even have a fckin radio.
Creators are born from a “F*CK IT” moment where the reward of self-determination outweighs any fear and get the skills, establish the LLC, and do something that makes them want to get up in the morning and feel joy instead of despair.
Would you like to feel joy over despair?
Then you have to do something different, something you’ve never done before, and that is Create.
You have to remain on that Creator Frequency, and that is where the real discussion about “consistency” is happening. I wrote a whole article about that already:
The reason why tuning the station from what you hate to listen to in favor of what you’d rather listen to (i.e. going from misery to joyfulness) is something no one in the manifestation space has articulated yet… and that’s
Consumers are receivers, not broadcasters.
Consumer consciousness does not send. It only absorbs/consumes. They absorb every POS thought their parents had, their teachers, their past experiences (good and “bad”), TV, social media, etc. They are tuned BY the frequency instead of tuning INTO it.
They have learned that whatever has been input into them is who they are. This is why so many in their 40s and 50s+ are lost. They spent their time being what others wanted so they’d stay alive.
It’s why journaling doesn’t change anything, affirmations don’t work (their logical mind keeps telling them they are lying to themselves), they say they “can’t meditate” when they actually don’t know what meditation is, and why they don’t realize that manifestation DOES WORK and it works 24/7 like gravity, and they don’t have to believe in it for it to work.
When Neville Goddard said “assume the feeling of the wish fulfilled”, he was speaking to people who already knew this stuff.
It took me at least 1-2 years before I understood it fully and was able to do this. While I was always an artist my whole GenX life, that didn’t mean I was a Creator until 2024. I was on that Consumer frequency, just like everyone else.. until I wasn’t, which means it is possible to hop frequencies from Consumer to Creator.
The five reasons why most people will never leave the Consumer Frequency
TDLR: it’s easier to consume than it is to create, much like it’s easier to destroy than create.
Creation requires love and imagination.
Consuming and destruction recoils at the thought of love and as for imagination, I’ll be with you in a second.
REASON #1: Consumers are trained, not born.
Speaking as someone from Western Culture, public school in America teaches compliance, waiting, asking for permission, obedience to authority, memorization over learning, and that giving the “right answer” is rewarded over self-authored thought.
The results? Audiences, not architects. TV watchers, not producers.
This is a conditioning that has to be broken if someone is to be a creator, but since creation comes with risk and fear, both of which are a horrible use of imagination, as is worry. If the thoughts of risk, fear, and worry, which are all ego-based, are in someone’s forefront of thought, they will receive the things they are afraid and worried about.
THIS IS HOW THEY ARE MANIFESTING THE LIVES THEY DO NOT WANT OVER THE LIVES THEY DO and then acting like they are powerless over their circumstances.
REASON #2: Consumption feels safer.
Like I said above, there is risk involved. Doesn’t even have to be financial, but again, ego based. Consumers don’t want to “look stupid” but don’t realize that “looking stupid” is the cover charge to greatness. And who are they afraid of looking stupid in front of? People stupider than they are.
Anything that potentially risks their comfort they will not attempt.
THIS IS THE OUBLIETTE.
They love it there. Do not let these people fool you with their complaining.
REASON #3: Consumption has instant rewards.
Creation takes time to come to fruition, and that gap/delay is more important than is understood. If they can’t ‘write a book’ in a day and have it on the bestseller list by the weekend, they don’t want to do it.
This is why when I see content here at the platform that is trying to motivate or inspire, my answer is always “if they wanted to, they would.”
You do not want to carry these people, they will break your back and blame you that YOU weren’t stronger.
REASON #4: Creation forces you to look at yourself.
Not the curated version of yourself, the real-real that you still hide from because the WORLD told you that you were too much, too loud, too weird, too whatever, to be palatable in these streets.
Creators play in the Shadow.
Consumers don’t even know who Carl Jung is or give a sh!t.
REASON #5: The Quiet is terrifying.
Similar to not having instant results from whatever it is being created. Creation happens in silence, in isolation. Even introverts can’t deal with this.
The idea that you’re “posting to the void” bothers you? Consumer.
Your notes or articles get one like and it was yours and you don’t give a damn? Creator.
You think “showing up every day” and “hard work” will lead to “success”? Consumer.
Your work is aligned with who you have become/are becoming so you can post whenever you want? Creator.
This alone decides your destiny.
The real difference between purpose and destiny
I’ve already gone over that purpose is your orientation of consciousness (frequency). What’s your destiny? What that orientation builds across time.
Both creators and consumers are creating their own reality but consumers don’t realize that the reality they are creating is done on autopilot. The whole “go to school, get a job, get married, get a bunch of kids, get a house, work 50 years, retire” sh!t was given to you in the hopes you would turn out “normal”. So why is it everyone is trying to get out from under that particular reality? They’re figuring it out.
If you are a creator, your destiny is freedom. If you are a consumer, your destiny is dependence. Dependence on a system you inherited, not one you created.
It has nothing to do with natural talent, how spiritual you are, your personality, your privilege, nothing.
It is your FREQUENCY.
You can learn skills, change careers, move cities, reinvent your personality… but you cannot fake the frequency you’re on.
Creators create.
Consumers consume.
Both paths will fulfill themselves accordingly.
Most people will stay consumers forever because they come from a long line of consumers. It’s all they know. It’s why their friends and family will look at them sideways if they say “I want to start a business” or “I’m gonna write that book” or “I’m gonna start that clothing/fragrance/candle line”... the ones closest to them will talk them out of it.
Say it’s too risky. That “90% of small businesses fail in their first year”. Anything to talk you back into the oubliette because they can see you are trying to escape and if YOU escape, they will be forced to look at themselves and they do not want to do that. They want you where they can see YOU and that you don’t deviate from the script.
The tribe forces conformity, and we’re seeing that conforming to the tribe doesn’t guarantee your safety or that you’ll be fed or sheltered. Only watched for one hair out of place that they don’t like.
How to make the switch from Consumer to Creator?
One, like I said, there is usually a “FXCK IT” moment, aka a catalyst that pushes you into motion. Change without reason is too simple to fall back into old habits, and this is where the consistency gurus love to tell you to “just keep showing up”... AI slop has more coherence at this point.
The entire spiritual world overcomplicated something simple, mostly because humans like to feel smart over being smart…
It is a decision.
A Consumer becomes a Creator the moment they decide to originate over absorb.
It’s not mystical, cosmic, there’s no “healing journey”.
It’s about consciousness orientation.
A single decision flips the switch.
It doesn’t come with any guarantees, which also scares Consumers… but it does activate the transmitter so you can pick up the frequency and become the kind of PERSON WHO DOES THE THING.
You have noticed that in my banner it says “decide”. That was not an accident or something cutesy. There is nothing stronger than a decision other than the person who chooses to stick with what they’ve decided.
This is not earned or accomplished through “hard work”. It is claimed.
You don’t become a Creator by doing work on yourself or reading 400 books on manifestation. You become a Creator at the second you say:
I decide. I originate. I author. I broadcast.
Decision is the threshold to Creator consciousness.
Decision is the moment you reclaim authorship.
Everything after that is refinement. But the shift? The shift is instantaneous.
And once you cross, nothing in your life ever works the same way again.
Decision is not a mood. Decision is not confidence. Decision is not readiness.
Consumers fear that moment because their entire identity is built on avoiding it.
Creators step into it because their whole destiny unlocks on the other side.


Fuck yeah! Cookie strikes again!
It took an existential breakdown for me to get out of the consumer frequency. All the self help material in the world can't solve anything for you until you fall deep inside yourself and come back out swinging. It's fucking hard getting there, but you gotta stay true to yourself and do whatever it takes to break free. Fuck it
Cookie found the right diagnosis and stopped one floor above the foundation. The Creator frequency without a Creator above it is just a more sophisticated Consumer consuming their own potential instead of someone else's content.